The Beauty of Digital Marketing is that it is measurable and web analytics tools track and report the traffic data. There are many web analytics tools available but Google Analytics is considered as one of the most popular and a freemium web analytics service offered by Google. Here, we are listing the comprehensive list of Google Analytics and Web Analytics Interview Questions and Answers for fresher and experienced professionals.

What is Google Analytics

Why Google Analytics is important

How to create an account in Google Analytics

How to implement tracking code Google Analytics

What are the basic key reports in Google Analytics